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Second Time's the Charm: Matomy Holds London IPO

Matomy CEO Talks Building a Global Marketing Company

Recent News

Matomy Media Group Q3 2014 Trading Update
Matomy Media Group reported strong financial and operational results for the first nine months of 2014

Matomy Completes Strategic Investment by Publicis Groupe
Publicis Groupe has completed its strategic investment in Matomy, allowing the two companies to build together the global leader in performance-based advertising. 

Matomy Media Group Acquires MobFox, Europe’s Leading Mobile Advertising Platform
Following the announcement earlier this month of its new strategic partnership with French advertising company Publicis Groupe, Matomy Media Group (LSE:MTMY) today announces another strategic advancement in its digital performance-based advertising solution by acquiring Europe’s leading mobile programmatic advertising platform, MobFox, for a total consideration of $17.6 million.

Matomy In The News

Israel’s Matomy to Buy Austria’s MobFox for $17.6 Million
Israel’s Matomy Media Group Ltd. has agreed to acquire Austrian mobile-advertising specialist MobFox for $17.6 million, the latest move by an Internet advertising technology company to beef up its mobile capabilities as more people view ads on their smartphones.

Matomy Media Buys Austrian Mobile Advertising Firm for $17.6 Million
Advertising technology company Matomy Media Group Ltd (MTMY.LN) is buying Austrian mobile advertising specialist MobFox for $17.6 million.

 

Matomy in $17m deal to double down on mobile
Israel's Matomy Media Group, of which French ad giant Publicis took a 20 per cent stake in earlier this month, will buy Austrian mobile-advertising specialist MobFox for $17.6m (£10.9m) in a move to boost its mobile offering.




Opinion and Commentary

Top Website Tweaks for Boosting Conversion
April 4, 2014
SVP of business development Daryl Colwell offers his top tips to help translate your site-optimisation efforts into top-converting pages that elicit the desired consumer action.
3 Benefits of a Multichannel Approach to Direct Marketing
April 4, 2014
Hear about a simple solution to ensuring your brand is in a position to take advantage of the latest consumer marketing trends while realizing maximum performance and value: multichannel marketing.
How to Improve Direct Response Facebook Advertising
April 4, 2014
Are direct-response advertisers ready to take advantage of Facebook’s new performance-based ad solutions?
5 Best Practices for Great Facebook Ad Creative
April 4, 2014
Marketers need to jettison generic ad creative and text-heavy wall posts in favor of high-quality, engaging ad creative with smart imagery and limited text.


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